Where and How do you plan to advertise your product ?
I plan on advertising my product in national retail parks/complexes , in Odeon cinema's , football pitches and on 8-9 pm national television on ITV and the Channel 4 for two weeks. The goal being to be a known national brand in a very short period of time to sell as much stock as possible.
What sort of shops would you like your produce in?
The ideal would be to support our product in all top selling supermarkets and corner shops. However to also have a partnership with a popular cinema where they exclusively sell our Chewing Gum to their customers.
Any competitions or promotions to run with it ?
Yes definitely, to have a money winning competition where we (as a company) deliver our flyer to all house's nationwide explaining the competition and on our TV adverts show how if they find a ticket in a packet of our Gum they win a certain amount of money.
Any other ways you can get your product out there?
Yes, sponsor a medium sized popular music festival and other popular events like Edinburgh festival , gay pride ..etc.